Dec
8th
Tue
8th
The more we learn about Google’s recently launched Place Pages, the more we realize that it is a key part of the company’s aggressive push into mobile marketing. First, Google (NSDQ: GOOG) made it easier for business owners to create (and searchers to find) mobile coupons directly from the Place Pages—or one-page microsites that list a business’ contact info, photos and some reviews. Now comes the launch of 2D mobile barcodes; businesses can put the barcode up in their window, searchers can scan it with any camera- and app-enabled phone, then read the reviews and other info on the Place Page, and even get mobile coupons on the spot.


